KISCO recently hosted a Technical Summit focused on Pakistan. Key representatives, including President Sung-Yong Cho and members from the Dyes Business Unit (OBU), ATB and R&D teams attended along with staff from PEXIMP, our partners in Pakistan. The event covered technical and market-related topics in Pakistan. Key topics included:
- Market Insights and Key Customer Overview in Pakistan
- Case Study on the New Product, NaturePlus
- 2025 Promotional Strategy and Key Product Information
Notably, this year’s summit featured direct participation from our Pakistani partners, who shared success stories categorized by customer and product. Their contributions enriched the discussions, making the summit even more insightful.
Based on the discussions, we developed a joint action plan for 2025.